Every firm has a story. Yet too often, that story is buried beneath jargon, data, or default branding. In this energizing mini-workshop, Elliott Bastien Morin introduces Narrative Archeology, a storytelling method that helps professionals, entrepreneurs, and changemakers excavate the authentic stories that define their purpose and resonate with clients, partners, and teams. You’ll leave with a simple but powerful narrative framework, a stronger sense of your firm’s unique identity, and a clear, authentic story to share with stakeholders, clients, and communities.